YouTube ad campaigns targeting buyers in the research and awareness phase — skippable in-stream, non-skippable, and discovery ads with video creative strategy and conversion tracking.
Fixed price · Full ownership · No hidden fees
One price covers everything below. No line items, no surprises.
YouTube has 2.7 billion monthly users and is the world's second largest search engine. Unlike social platforms where users scroll passively, YouTube users actively search for information — product reviews, tutorials, comparisons — placing them in the highest purchase intent state of any platform.
70% of YouTube viewers say they bought a product after seeing a brand on YouTube. YouTube ads allow targeting based on what people have recently searched on Google — meaning you can reach people who searched "best [your product]" last week with video content before they make a purchase decision.
Research-first, data-driven, and deadline-bound — from brief to first sale.
Google Ads account created or audited. YouTube channel linked. Conversion tracking connected to GA4.
Custom intent keywords, in-market audiences, and affinity segments mapped for your specific product and target buyer.
In-stream, Discovery, and Remarketing campaigns built with correct objectives, bids, and frequency caps.
Video ad script written for each format (skippable/non-skippable). Thumbnail design direction. End screen CTA configured.
Campaigns live. View rate, click-through rate, and conversion data captured from day 1.
Audience performance analysis, placement exclusions (irrelevant channels), creative view-rate analysis, and budget reallocation.
| Factor | Other Agencies | groweik |
|---|---|---|
| Intent Targeting | Demographic targeting only | Custom intent audiences: target people who searched specific terms on Google last 7 days. |
| Script Strategy | Generic brand video repurposed | Platform-specific scripts: 5-second hook for skippable, 15-second impact for non-skippable. |
| Attribution | View-through only — misleading | GA4 + Google Ads linked with multi-touch attribution — accurate cross-channel reporting. |
| Brand Safety | Ads on any channel | Placement exclusions for irrelevant, low-quality, or brand-unsafe channels. |
| Campaign Variety | Single in-stream campaign | In-stream + Discovery + Remarketing — full funnel YouTube presence. |
"YouTube ads reached buyers we couldn't find on Google Search — people watching competitor comparison videos. groweik's custom intent targeting was the key insight. 340 trial signups in month one."
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WhatsApp for QuoteNot necessarily. Authentic, informative videos outperform polished production on YouTube. We provide a detailed script and creative brief — smartphone-shot videos often perform comparably to studio production.
Minimum $450–$1125/month. YouTube CPMs vary by audience but are typically lower than Google Search — making it excellent for awareness and consideration at scale.
Skippable in-stream: 30–60 seconds (with key message in first 5). Non-skippable: 15 seconds exactly. Discovery ads use thumbnails + title — no video length restriction.
Yes — especially for higher consideration products ($50+) where buyers watch review and comparison content before purchasing. Product demos and before/after content perform extremely well.
View rate, click-through rate, and most importantly — conversion tracking via GA4 linked to Google Ads. We configure full attribution so you see exactly which campaigns drive purchases.
Explore the full Paid Advertising range
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TikTok for younger audiences and impulse categories.
View the full paid advertising range.
Build organic YouTube presence alongside paid ads.
Video production and editing for your YouTube campaigns.
Book a free strategy call. We'll review your goals, budget, and market — and recommend the exact right setup for your business.
45-day first-sale guarantee on full packages